Sponsoring
Individuality, Swiss origin and quality connect us with the four athletes. We follow their careers with great interest and are delighted with their successes - sometimes even live on site.
As a company that values regionality, quality and sustainability, we are extremely proud of our partnerships with these successful Swiss athletes.





(Photo: Sven Thomann)
Marco Odermatt
In September 2020, our joy was boundless when we were able to win over the up-and-coming skiing talent Marco Odermatt as a premium sponsor partner. Since then, the three-time Swiss Sportsman of the Year (2021, 2022, 2023) has won one victory after another, and his sporting achievements are truly impressive.
We are proud of our premium partnership and are delighted every time Marco visits us in Ermensee or we can celebrate his successes directly on site. As overall World Cup winner in 2021/ 22 and 2022/ 23, Olympic champion in giant slalom 2022 and world champion in giant slalom and downhill 2023, Marco is not only impressive on the slopes. At various events and photo shoots for our pools, we got to know the young man from Nidwalden as down-to-earth and extremely likeable.




Florian Gnägi
The Vita Bad is not only committed to skiing, but also to the traditional sport of wrestling.
It has brought a strong partner on board in Florian Gnägi. The Swiss national wrestler has been part of the team since spring 2022 and also makes athletes„ hearts beat faster in summer. The Bernese Seelander impresses us with his natural, calm and uncomplicated manner. He has also had to endure low points in his sporting career due to injury and has always regained his place with perseverance and discipline. We are delighted to be able to promote our pools with one of the “bad boys" and to support him in his sporting career.


Ariane Burri
We are proud to support the talented young snowboarder Ariane Burri from the Lucerne Seetal. Her sporting career is a testament to passion and determination. After breaking her ankle at the end of last summer, she returned to the competition scene in 2023/24 with incredible dedication and unwavering energy. The reward for this commitment was the title of Swiss Big Air Champion and an impressive third place at the Big Air European Cup. Ariane's tireless fighting spirit and dedication are an inspiration to us all. She reminds us that even after setbacks, success is only a matter of determination. We are delighted to be able to accompany her on her journey and wish her continued success.


Sina Frei
With the cross-country cyclist, we have brought another summer discipline on board for our sponsorship. We are delighted to be working with the likeable Sina Frei from the Zurich Oberland. She discovered her passion for mountain biking at the age of 12 and was not discouraged despite initial setbacks. In 2013, she celebrated her breakthrough with several Swiss championship titles and secured numerous World Cup victories. In 2021, she crowned her journey with a silver medal at the Olympic Games in Tokyo and a historic victory at the Cape Epic - an inspiring example of perseverance and passion. True to her motto: „Success is not about winning everything, but about making the best of every situation and pushing the limits,» we are delighted to accompany her on her sporting journey and wish her every success.
Contributions on the topic of sponsoring
New image film with Marco Odermatt
Making-of our new Vita Bad image film - with a special appearance by Marco Odermatt.
Marco Odermatt - Sportsman of the Year 2024
Marco Odermatt is once again Sportsman of the Year! This is the fourth time in a row that he has received this honor. We are proud to support him as a sponsoring partner and congratulate him on this success.
On course together: pool challenge with Sina Frei
Course with the cross-country cyclist through Switzerland's largest pool exhibition.